Actor Samantha Ruth Prabhu recently disclosed that she declined approximately 15 brand endorsements in the past year, forfeiting substantial earnings. This decision stems from her commitment to align her professional choices with her personal values and health considerations.
In an interview with Foodpharmer, Samantha reflected on her earlier career, noting that in her 20s, she equated success with the number of projects and endorsements she undertook. However, her perspective shifted following her 2022 diagnosis with myositis, an autoimmune condition. This health challenge prompted her to reassess her priorities, leading her to be more discerning about the brands she associates with.
Samantha emphasized the importance of making informed decisions, stating that she now consults with three doctors before agreeing to any endorsement. This rigorous vetting process ensures that the products she promotes are safe and align with her commitment to public well-being. She expressed a desire to influence society positively, especially among her younger followers, urging them not to feel invincible in their youth and to make conscious choices .
On the professional front, Samantha continues to engage in projects that resonate with her values. She was recently seen in Citadel: Hunny Bunny alongside Varun Dhawan and is set to appear in upcoming ventures like Rakht Brahmand and Maa Inti Bangaram .
Samantha’s approach underscores a broader trend among public figures prioritizing ethical considerations over financial incentives, aiming to foster a more responsible and health-conscious society.
